Technology will be fundamental for the consolidation of sustainability in the new tourism model of the future.

The will be fundamental to the consolidation of #sustainability in the new tourism model of the future.

This was explained by Ingrid Graells Paulcommercial director of Beroni and first vice-president of the Tech Tourism Cluster (TTC), at the working day entitled "The future of tourism: institutional collaboration and innovation
for sustainable growth", organized by the
British Chambers of Commercetogether with Cuatrecasas y Bunzl
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Spain, in which, in addition to the TTC, the following also participated at the same table Jordi Martí Utsetpresident of ACAVeRosa Bada, from Consorci de Turisme de Barcelona; y Patrick Torrentof the Catalan Tourism Agency

The TTC, an initiative promoted by
ACCIÓ currently comprising a total of 63 companies and institutions in Catalonia specializing in 'tecnotravel', is a success story of public-private collaboration, which
currently promotes three main lines of work, such as innovation and emerging technologies, talent and data management.